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In this article, you will find the solution to the question that most of the WordPress
clients have. i.e. ways to add canonical URLs.
What is a Canonical URL and why it is used?
For too many website owners, the canonical URL is obscure. Not everyone is aware of its usage. Some people are just aware of the fact that it is important factor that should be consider for
SEO, but they are unaware of it when and where to apply it.
Canonical tags is not a new concept as it has been used since 2009. Yahoo, Google, and Microsoft combined together just to create canonical URLs so that they can give a solution to website owners to solve the duplicate content problem easily and quickly.
Canonical URL can be referred to as a tag (rel="canonical") which is basically a small piece of HTML code. This tag determines similar pages, duplicate, and near-duplicate pages. For example, you can utilize the canonical tags, if you have the same content on various URLs. This will determine which is the main version.
For SEO why canonical tags are important?
Duplicate content is not allowed in Google, thus search engine does not like it. Because the selection of original content makes it difficult for it.
Search engine faces
* Difficulty in indexing the right version of the page
* Difficulty to rank the right version of the page for related keywords
* Should they merge "link quality" on a single page, or should they divide it into multiple versions.
Your crawling budget can be affected due to duplicate content. This clearly means Google will be wasting time crawling the same page with different versions rather than finding out other more relevant and important content on the website.
Why set Canonical URLs in WordPress?
It would be easy for you to determine that https://mywebsite.com/themes and mywebsite.com/themes as the same part of the content, but a web crawler or bot will signifies these two blog post from two variant sites.
By setting the Canonical Urls in your WordPress website it will ensure Google or other search engines that these both links are the same.
You can make use of the simple method to find in your WordPress, the canonical domain has been defined or not. Right-click on any page and hit the inspect. Now inside source page will get appear. Now press ctl+f and search for your homepage URL and enter.
How to implement Canonical Tags in WordPress?
Canonical tags use constant and simple syntax which can be placed in the web pages of <head> section.
<link rel=“canonical” href=“https://mywebsite.com/example-page/”/> In English what does this tag means?
Link rel=“canonical”: This signifies that the tag used is the canonical version i.e. (master version) of this page.
href=“https://mywebsite.com/example-page/": This signifies that in this URL, one can find the canonical version.
Another faster way to add a canonical URL is to use the Yoast SEO plugin. You will be able to edit the canonical URLs by going to the advanced tab of the Yoast SEO meta box if you are making use of Yoast SEO for pages, custom post types, and posts. Yoast SEO will select the canonical URL automatically but if you want you can change it as per your need.
Conclusion:
To avoid SEO duplicate content issues it is important and crucial to define canonical URL. The two different methods have been mentioned to implement conanical tags but we recommend you to go with WordPress SEO plugin as it is handy to use and compatible with all best WordPress themes.
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